Search Engine Optimization Executive

Digital Marketing, Sales, Sales and Marketing
February 29, 2024
Full Time

Job Description

About the job

We are looking for a skilled SEO Specialist. In this role, you will have the opportunity to leverage your expertise in our current SEO Team to drive, shape, and implement highly ambitious SEO strategies and boost organic traffic to our site. Organic search results and SEO form a critical part of our business and marketing strategy and drive highly relevant traffic from across the globe.

You will also have the opportunity to define ambitious KPI-driven goals, collaborate with multiple internal stakeholders, and leverage engineering resources to implement your strategies. The right candidate will be self-motivated and always go the extra mile to deliver.

Education

Any graduate or postgraduate or MBA in (Marketing/Communication) or related field.

Employment Type:

Full Time, Permanent

Location:

Pune

Responsibilities

  • Implement strategic on-page and off-page SEO and content marketing strategies that drive significant traffic.
  • Developing, tracking, and monitoring SEO targets, including KPIs and OKRs, in alignment with business strategy.
  • Cooperating with internal stakeholders across marketing and engineering teams, as and when required.
  • Staying ahead of industry changes and acting as our in-house expert on new approaches to SEO.

Hard skills:

  • 1+ years of experience in building scalable demand channels through SEO and content marketing.
  • Expertise in Keyword Research, Competitor benchmarking along with A/B testing, on-page, and off-page optimization techniques
  • Deep knowledge of relevant tools such as Google Search Console, SEMRush, Ahrefs, HubSpot, etc. with a good understanding of marketplace businesses.

Soft skills we are looking for

  • High Ownership (taking complete responsibility for the growth via the respective channels)
  • Ability to multitask, work in a fast-paced start-up environment, and get things done
  • Creative outlook and an eye for detail
  • Super Iterative (being able to do 1000s of experiments, and figure out what works best)
  • Excellent analytical skills
  • The right mix of data-driven and intuition-based approaches.
  • User Empathy (knows the pulse of the user)