Digital Marketing Manager

Job Description

About the job

The ideal candidate will expand the company’s brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.

Responsibilities:

● Develop and execute digital marketing revenue generation Facebook , Meta ads to drive D2C customer acquisition, retention, and monthly revenue for the brand.

● Plan, execute, and optimize paid advertising facebook campaigns on daily basis to drive better ROI through regular ads optimisation.

● Create and optimize product landing pages on shopify website to maximize better conversion rates.

● Manage retention tools for retargeting through whats app and email marketing

● Work with the creative team to develop right set of ads set to avoid facebook violations.

● Analyze data by preparing daily reports on excel to track campaign performance and identify areas for improvement.

● Make recommendations for marketing strategy adjustments to management and third party agencies

Having basic knowledge of SEO , shopify platform ,Bitespeed , chat bot etc

● Stay informed about emerging trends and technologies in digital marketing.

Qualifications:

● Bachelor’s degree in marketing, business, or a related field.

● 2+ years of experience in digital marketing, with a focus on paid advertising.

● Strong understanding of digital marketing channels and data analysis tools.

● Proven track record of success in driving revenue growth through digital marketing.

● Excellent communication and presentation skills.

● Ability to work independently and as part of a team.

● Passion for digital marketing and a desire to stay ahead of the curve.

Benefits:

● Competitive salary and benefits package.

● Opportunity to work with a talented team of marketing professionals.