Digital Marketing Associate

Ad Serving, Advertising Campaigns, Campaigns, Digital Marketing, Identifying Trends, Landing Pages, Marketing Campaigns, Search Engine Marketing, Search Engine Optimization, SEM, SEO, Social Media Marketing
March 22, 2024
Full Time

Job Description

About the job

Key Responsibilities

  • Planning and executing all of the digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
  • Designing, building, and maintaining our social media presence
  • Measuring and reporting the performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)
  • Identifying trends and insights and optimizing spending and performance based on the insights
  • Brainstorming new and creative growth strategies
  • Planning, executing, and measuring experiments and conversion tests
  • Collaborating with internal teams to create landing pages and optimize the user experience
  • Utilizing the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
  • Working on instrument conversion points and optimizing user funnels
  • Collaborating with agencies and other vendor partners globally
  • Evaluating emerging technologies and providing thought leadership and perspective for adoption where appropriate
  • Receiving mentorship directly from CEO of Blue Ocean Global Technology, Sameer Somal based in the USA
  • Working on real-time client projects for our global clients

Who Can Apply

  • Should have or pursuing a bachelor’s/master’s degree in marketing or a related field
  • Should have proven work experience in digital marketing of at least 6-15 months
  • Should have demonstrable experience leading and managing SEO/SEM email, social media, and/or display advertising campaigns
  • Should be highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
  • Should have experience in optimizing landing pages and user funnel
  • Should have a solid knowledge of website analytics tools (e.g., Google Analytics, Google Search Console, Ahrefs, SEMrush, Net Insight, Omniture, and Webtrends)
  • Should have experience in setting up and optimizing Google AdWords campaigns
  • Should have a working knowledge of HTML, CSS, and JavaScript development and constraints
  • Should have strong analytical skills and data-driven thinking
  • Should have communication skills
  • Should have skills in social media marketing, digital marketing, LinkedIn advertising, Google Ads, and Facebook Ads

About Company: Girl Power Talk strives to inspire and empower youth with persistence, empathy, and confidence. We specialize in business consulting, online reputation management, public relations, digital marketing, content creation, and social impact. We offer young women, men, and nonbinary individuals merit-based opportunities to learn, feel confident, and live a life full of purpose. We develop students into tomorrow’s global leaders through our innovative and progressive culture built by youth for youth.

We work in collaboration with our sister company, Blue Ocean Global Technology, a technology company headquartered in New York, USA, to provide extraordinary opportunities for our team to unlock their full potential.

Our mission is to engage the most talented young leaders. We are constantly expanding our team of A-players. We seek young, passionate, energetic, and determined young adults to join our Global Girl Power Talk family.

Desired Skills and Experience

Search Engine Optimization (SEO), Google Analytics, Email Marketing, Search Engine Marketing (SEM), Google AdWords, Digital Marketing