Category Manager – Wearables

Category Management, Communication, Marketing, Marketing Communication, P&L Management, Presentations, Product Road Mapping, PSI, Retail Category Management, Stakeholder Management
March 19, 2024
Full Time

Job Description

About the job

Designation: Category Manager – Wearables

Location: Bangalore, India

Xiaomi is not merely a smartphone company. It has a range of smart and non-smart products in its portfolio which can be checked here https://www.mi.com/in/. There are a variety of products – TVs, Powerbanks, Audio Products, Smart Watches, Robo Vacuum cleaner, Security Camera, Air Fryer, Air purifier etc. Xiaomi is a market leader in number of categories like Powerbank, Security camera and Robo Vacuum Cleaners.

Xiaomi has a strong online presence both through partners Flipkart and Amazon and our own Mi.com ecommerce portal. Apart from that, we have a very strong offline presence – both in multi-brand and exclusive outlets.

This role is for category management of our wearables business (Audio/ Smartwatches). This is a P&L ownership role i.e. the category leader will be responsible for driving revenue and profit for their products.

Roles And Responsibilities

  • Own 4Ps of product, price, positioning and placement
  • Plan, Execute and Own Product roadmap and lifecycle
  • Drive marketing communication to achieve the planned positioning of products
  • Plan & Own P&L – meet profitability goal while driving revenue from sales channels
  • Understand customer insights and generate market information – helping drive product decisions

Ensure product quality (NPS) and inventory (DOS < 45 days) at optimum level

  • Stakeholder Management – HQ team, Quality, Sales Channels, Marketing, Finance, SCM, AS and CS
  • Responsible for P&L, 6-month rolling PSI, Sale planning (enablers), Marketing to achieve goals, Product NPI
  • Analyze data received from sales channels to plan product/pricing/enables/marketing

Eligibility Criteria

  • 5+ years of category management/ P&L experience preferably in consumer electronics
  • Strong technical & growth mindset
  • Ability to work under high pressure and manage multiple stakeholders
  • Strong in data analytics and presentation
  • MBA from a Tier-1 institute