Digital Marketing Manager

Job Description

About the job

Job description

Company Description

Goin’ My Way Travels is a travel company located in Delhi, India, that offers a range of travel products online, over telephone and through retail outlets. Our core purpose is to make travel affordable and attainable. We are committed to providing the very best customer service during each step of your trip.

Role Description

This is a full-time on-site role for a Senior Travel Digital Marketing Manager at Goin’ My Way Travels. The Senior Travel Digital Marketing Manager will be responsible for day-to-day tasks associated with social media marketing, lead generation, web analytics, and digital marketing.

Qualifications

– Social Media Marketing and Digital Marketing skills

– Experience in lead generation and marketing

– Web Analytics skills

– Excellent written and verbal communication skills

– Proven experience as a Senior Travel Digital Marketing Manager or similar role

– Strong analytical and project management skills

– Ability to work independently and collaboratively with cross-functional teams

– Bachelor’s degree in Marketing, Communications, or related field

Work Expectations

– Optimizing the Quality of Campaigns leading to generation of more Quality Leads

– Optimizing Campaigns Performance thereby increasing the ROI & reducing Cost per Lead.

– Enhancing the visibility of Social Media Profile

– Optimizing the overall growth of Company on the Social Media Platforms

– Increasing the Ranking & Ratings of the Company’s website on Google & other social media platforms, thereby increasing the traffic on the website with Organic Leads ratio.

Incentives Criteria

1. On increase in conversation ratio & ROI of the Company

2. On conversion of every Luxury Budget Client through the campaigns & many more