Sr. PPC (Google, Meta Ads) Manager

Digital Marketing, E Commerce, Sales, Sales and Marketing, SEO
February 29, 2024
Full Time

Job Description

About the job

The ideal candidate will oversee the Paid Ads Management strategy for the organization by planning and executing PPC campaigns (Google ads, Facebook / Instagram Ads and other platforms). This candidate will plan and execute paid marketing strategies and will handle PPC team at OLBUZ.

 

Responsibilities

  • Design, maintain, and supply complete PPC strategy for all types of websites
  • Handle team of PPC ads managers working on Google ads, Facebook ads, Instagram ads and all other PPC platforms
  • Handle client communication to understand their needs and represent reports on regular bases
  • Must have sound knowledge of Shopping ads / FB catalogue ads to promote eCommerce portal
  • Should co-ordinate with development team to implement conversion tracking via Google analytics / Google tag manager and FB Pixel + API integration
  • Create Google Data Studio reports by considering client’s requirement
  • Do research on new technologies in PPC industry and educate team to implement them more effectively
  • Co-ordinate with SEO team to understand keywords targeting and landing page experiences

Qualifications

  • Bachelor’s degree in Marketing or related field
  • Excellent understanding of digital marketing concepts
  • Experience with PPC (Paid media buying)
  • Strong creative and analytical skills